From Inc. Magazine.

Although this article is from 2006, its a GREAT read if you're mildly interested in entrepreneurship, innovative products or being eco-friendly. Tom Szaky is an impressive CEO that has fought hard to keep his dream of TerraCycle alive.

I won't summarize how TerraCycle was built - the article does a great job of that - but the most important thing I came away with most is that rabid persistence is a key ingredient to success. This sounds obvious, but the article outlines a handful of instances where even with as great of an idea as TerraCycle, you run into some serious roadblocks.

Kudos to Tom, I look forward to seeing more from these guys in the future.